Hasbro launches the G.I. Joe: A Real American Hero action figure line, marking the revival of the franchise with a new focus on military-themed characters.
The G.I. Joe: A Real American Hero animated television series debuts in syndication, popularizing the characters and story to a wide audience.
The animated movie 'G.I. Joe: The Movie' is released, continuing the storyline from the TV series and expanding the franchise's narrative.
The original run of the G.I. Joe: A Real American Hero animated TV series concludes after multiple seasons of broadcast.