Rainbow Brite was created by Hallmark Cards in 1983 as a character to promote their greeting cards and merchandise.
The original animated TV series 'Rainbow Brite' premiered, expanding the franchise's popularity among children.
The full-length animated film 'Rainbow Brite and the Star Stealer' was released, further establishing the franchise in popular culture.
In the early 2000s, Hallmark re-released Rainbow Brite merchandise and classic episodes, introducing the franchise to a new generation.
Hallmark celebrated the 25th anniversary of Rainbow Brite with special edition merchandise and events.
A new animated Rainbow Brite series was announced, aiming to reboot the franchise for modern audiences.
Hallmark and other partners released various products to celebrate the 40th anniversary of Rainbow Brite.
A young girl from Earth is chosen to become Rainbow Brite, the keeper of color and hope in the universe.
Rainbow Brite meets the Color Kids, magical beings responsible for bringing colors to different parts of the universe.
Rainbow Brite faces The Dark Princess, who attempts to steal the colors from the universe, threatening to plunge it into darkness.
Rainbow Brite and the Color Kids rescue the Sprites who maintain the Rainbow Trail from being captured by the Dark Princess.
Rainbow Brite organizes a festival to celebrate the return of color and hope to the universe, strengthening the bonds among all beings.
Murky Dismal and his shadow creatures plot to drain the universe of all color and happiness.
Rainbow Brite bonds with her magical horse, Starlite, gaining the power to travel quickly throughout the universe to restore color.
Rainbow Brite and friends defeat Murky Dismal's shadow creatures, restoring balance and color.
